One of Mzansi’s most-loved celebrities, Boity recently celebrated 3.8 million followers on the gram, this feat makes her the most-followed local celeb on the platform.
The likes of Charlize Theron and Trevor Noah have more followers than her, but to play fair they are now considered Hollywood.
Chatting to us more recently Boity revealed what this great achievement means for her brand.
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| Boity On Being The Most Followed Local Celeb on Instagram! |
“Social media has become our bread and butter; it plays such a huge role in everything you’re doing.” She said.
“It’s good when the numbers are growing because it means that there are different forms of revenue that you can get out of that following. The more it grown, the more I’m just blown away.”
The beauty queen also shared one of her biggest career highlights this far. “So far I’d say the most exciting thing that took me by surprise is this music journey. This musical journey has taken me by surprise.
It’s the most at home I‘ve felt regarding my place in the industry.”
